Online stores for beauty, fragrance and home living brands

An amber glass bottle in raking light

At the counter, a customer holds out her wrist. A spray, a pause, a word about a garden after the rain. Online, none of that exists: not the gesture, not the pause, not the scent. She still has to choose, and choose well.

What your customers expect

  1. To be guided, not overwhelmed

    Faced with forty fragrances, people choose none. A few well-asked questions beat a catalogue.

  2. To read what goes on their skin

    The ingredient list is a matter of trust, especially for sensitive skin.

  3. Never to run out

    A bottle, a cream, a refill all run out; they appreciate it when you think of that for them.

The three moments

  1. The first impression

    People understand a fragrance’s mood before they read its notes.

  2. Behind the scenes

    Refills ship at the right pace, and subscriptions are managed without writing to anyone.

  3. The return

    An email arrives as the bottle runs low, not before.

Is your house one of them? Write to us.

Our work in this industry

FAQ

How do you sell a scent customers can’t smell?

By describing a mood rather than notes: a room, a season, a moment. Then by guiding the choice with a few questions, and offering a discovery size.

Should the ingredient list appear on the store?

It must be on the label. Repeating it on the product page reassures and answers questions before purchase.

Can you handle refill subscriptions?

Yes, with subscription apps built into Shopify’s checkout. Customers pause or change them themselves.

Can we sell to hotels and spas in the same store?

Yes. Professionals find their own prices and terms, alongside the consumer store.

How much does a custom store cost?

It depends on pages, features and the content to produce. It takes shape during the 15-minute conversation.

Going further

The law in Quebec
Notifying Health Canada
Every cosmetic sold in Canada is notified within ten days of its first sale.
Bilingual labels
Ingredients appear under their standard names, in English and French; certain fragrance allergens must be named individually.
Cosmetic wording
A product that “treats” or “cures” changes category; product pages and ads choose their words accordingly.
Proven claims
“Natural” or “eco-friendly” must be demonstrable.
French and Law 25
The store is available in French, and advertising cookies wait for consent.

General information, not legal advice.

Tell us what your fragrance should awaken.

A few questions, then a 15-minute conversation to book.

Write to us